• Netball Network

How do you bring a sense of fun and femininity to a brand?

Netball Network provide a specialist coaching service for junior netballers aged 9-14 years. They wanted to create an identity that reflected the fun and youthful element of the activity.

PITCH used the netball bib as the basis of this identity, and selected pink and a funky green to create the feeling of a feminine youth activity. The new identity was then rolled out across stationery and a website.