• Food Dudes

How do you create a sense of fast action from flat graphics?

Food Dudes create award winning healthy eating programmes for tackling childhood obesity in schools. Worldwide, over 650,000 children to date, have been involved in their healthy eating programmes.

Food Dudes had a palette full of brand assets and they asked PITCH&CO to put them together to create this animated video. PITCH took the existing Food Dudes characters and music score and created this video for use on the home page of their website and at exhibitions.

PITCH needed to bring the Food Dudes story to life so that viewers can understand exactly what they do in under 3 minutes. The video is jam packed with special effects that help to both create the feeling of fast action and animate from one message to another.

Click here to see the video.