• MasterMover® 1

How do you sell pedestrian operated tugs?

Showing a product in its best light is key when selling its benefits. PITCH created a new style of photography for the MasterMover range of products, which involved shooting the hero shots at three quarter angles, on a white background, thus allowing the product design and purity of their yellow colour on the paintwork to shine through. A chunky font reflects the tough, no nonsense nature of the product.

Side profiles shot in the same style help to show off the product design and, work hand in hand with CAD drawings to show scale and dimensions.