How do you tell people what an algorithm can do?
Acumonitor is an algorithm that spots fraudulent and duplicate records in research data. It’s a new concept in market research fieldwork, and a new concept needs good communication to explain how it operates.
PITCH&CO created this presentation to demonstrate how Acumonitor works and the potential benefits of it. Using Prezi presentation software PITCH created this dynamic introduction to Acumonitor using a mix of amusing, slightly quirky photographic imagery and movement to create interest.
PITCH distilled an existing client presentation down to simple sentences, created the design concept, sourced imagery and produced a master template which the client could then individually tailor for each new business opportunity.