How do you present something that’s not very visually appealing?
Concept Filter products would be the first to say that filters are not the most interesting to look at. However, they are a very essential part of keeping air conditioning systems running smoothly and within health and safety guidelines. They are also very high quality and extremely efficient. They asked PITCH&CO to create a sales presentation that could be used to introduce themselves and their products and tailored to potential new clients.
PITCH created their presentation usually lots of photographic images of clean fresh air, selling the benefits to the end user and visually demonstrating the CFP brand values. The presentation was created in Powerpoint.